Ongoing support
Being part of our brand and launching your first outlet is only just the beginning. We’re going to be with you every step of the way with an unbeatable support package designed not only to help you succeed, but to help you excel.
This will include:
A professional launch programme
We will help you get off to a flying start as soon as you open by creating some buzz and excitement about your restaurant in the local area ahead of launch. We will work closely with you on creating a bespoke PR and marketing campaign to maximise interest in your territory.
Ongoing advice & guidance
We are never more than a phone call or email away should you ever need help or information about any aspect of your growing business. Over the years, there’s very little we haven’t encountered and very few challenges we haven’t overcome!
A dedicated franchise manager
You will receive ongoing advice, mentorship and support from an expert franchise manager who has first-hand experience of the business and the wider franchise network. They will be on hand to provide training and guidance and be your link with head office and your fellow franchisees.
Regular updates and visits
As well as periodic visits to see how you’re progressing and if you need any help, you will also be invited to take part in annual conferences and work together with your fellow franchisees to share best practice, problem solve, innovate, and collaborate on growing the brand.
Ongoing Marketing & PR
While conducting your own local marketing is essential, you will also be part of our continual efforts to promote Mi Chaii both nationally and locally. This will include leafleting, advertising, social media campaigns and your own listing on our national website. A targeted and continuing marketing plan will be developed by the franchisee with guidance from the Franchise Manager.